Michael Grodner seems to have a sense for film, although it’s more of a feeling rather than a shooting style. I look for these things. I watch for them and when they’re there, I see them. Something is telling me this video is better than I think it is. I can’t place it. I sit and watch. I scrutinize. I want to hate it. No shot is amazing. Nothing blows me away. But I see something in between the frames. I feel an intimacy with the film. The feeling of color. The style of shot selection. The intimacy of the close-ups with the band and their life that seems real — basically just people being infected by ‘da na do dum dum dum’. The film is full of film tells; freeze frame, film burn, jump cuts, shots of backstage/doc footage. The story is simple. The video is simple, but like the song, it is catchy. It complements the song. It does its job (which is rare even for great music videos) and every time it hits the ears of someone new, that song infects a new person and I become a little more attached to the video. I see those freeze frames and split screens and am a little happier each time. What you realize by the end is that all you can hear is the ‘da na do dum dum dum’. And now he has you.